A sticky blog is one that tells a memorable story, is easy to market because the story inspires online buzz and inspires return readers. Check out the three A's for this marketing insight on blog writing and marketing.
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For using a blog as a marketing tool, one tip or insight is to consider a flogger -- a ghost writer who writes on behalf of your company and in line with your marketing goals.
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Almost every discussion about blogging eventually comes down to the question: “Do you have any marketing insight that will help me promote my blog?" The flip answer is” “Why do you want to?”
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In review of the 5 P’s of marketing and how they may apply to blogging, we’ve already reviewed Price, Place, and People. This post is a quick review of Product and what it may mean relative to blogging in the digital age. Is your blog a product, or more likely is it...
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Blogging is like a box of chocolates. The best blogs are like a heart shaped box of varietal chocolates with each post holding a special sweet nugget inside. And just like a great big valentines box, not very post comes with a map. You have to take a bite and see if...
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People Who Like People…. Are the luckiest People in the world. Are you singing yet? Put Barbra on in the background, because just like everything old is new again, to understand how to build a blog audience, it only takes a little reconnection Fanny Brice style. Social media mavens like to chat...
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