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Free Samples for the Holidays

By Rhona Bronson

Blogs are the ultimate sampling technique - a small writing sample of what you have to offer the world. It's why blogs are recommended for job seekers as a portfolio sample and why blogs are almost a perfect marketing technique. »

Some Major News Organizations Want to Start Charging You for Their Content

By Mac McKinley

If Rupert Murdoch has his way, you won't be able to Google a headline and get all the story links available for that news piece. According to Mr. Murdoch, "We need to do a better job of persuading consumers that high-quality, reliable news and information does not come free. Good journalism is an expensive... »

Continuity Counts Whatever Your Frequency

By Rhona Bronson

Blogs need continuity and, similar to newspapers, need to be delivered or posted daily or weekly as promised. If not, readership will decline. »

3 Things You May Decide Given Technorati’s Recent Poll Results

By Chris Franklin

Technorati CEO, Richard Jalichandra presents his poll results at the Social Media World Forum. Talk Microblogging (Twitter, Facebook) is helping blogging: more bloggers said blogging more than previous years; 59% said they were blogging more; 3/4 in the "professional" category say they blogging more than last year. »

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